13th anniversary
cELEBRATION
WEEK LONG CAMPAIGN TO CELEBRATE 13 YEARS IN BUSINESS
90'S THEME TO HONOR THE FOUNDER, WHO WAS A 90'S TEEN
CAMPAIGN INCLUDED:
GIVEAWAYS
GIFT WITH PURCHASE
SITEWIDE SALE
PROMOTED THROUGH EMAIL AND SOCIAL MEDIA
meet our
metals & PLATING EXPLAINED
CAMPAIGN TO INTRODUCE METAL OFFERINGS AND
EXPLAIN THE UNIQUE PLATING PROCESS
CLEAN AND MINIMAL TO MATCH BRAND IMAGE
CAMPAIGN TYPE:
INFORMATIONAL
EDUCATIONAL
TRANSPARENT
PROMOTED THROUGH A BLOG POST, EMAIL, AND SOCIAL MEDIA
custom messaging
CAMPAIGN TO PROMOTE JEWELRY CUSTOM MESSAGE OFFERING TO CUSTOMERS
A FEATURE THAT DISTINGUISHES CKD'S BRAND AGAINST MARKET COMPETITION
CAMPAIGN TYPE:
INFORMATIONAL
PROMOTIONAL
PROMOTED THROUGH A BLOG POST, EMAIL, AND SOCIAL MEDIA
handmade
INSTAGRAM SERIES TO EMPHASIZE THE PROCESS OF MAKING HANDMADE JEWELRY
ORIGINAL NAME: "TECHNICAL TUESDAY"
CAMPAIGN TYPE:
INFORMATIVE
ENGAGING
BEHIND THE SCENES
PROMOTED THROUGH INSTAGRAM STORIES AND POSTS
hats off to you
CAMPAIGN TO PROMOTE GIFTING DURING THE GRADUATION SEASON
EMPHASIZING POTENTIAL GIFTING OPTIONS AVAILABLE
FOR SEVERAL OCCASIONS
CAMPAIGN TYPE:
PROMOTIONAL
ENGAGING
PROMOTED THROUGH EMAIL AND SOCIAL MEDIA
